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New Season, New Card


17:00 2nd August 2013

Introducing the 2013/14 Stoke City Club Card

THE COUNTDOWN to a new season is always a time of great excitement for supporters and the sense of anticipation is even greater this year.

To accompany the start of the 2013/14 campaign, Stoke City Football Club are launching an all-new Club Card which not only provides access to the Britannia Stadium on a matchday but also rewards loyalty to valued supporters.

Season Ticket holders will start receiving their new Season Cards from this weekend and they will replace both the traditional Season Ticket booklet and membership card (whether you are a Platinum Plus, Platinum or Gold member). It provides the best customer service experience for all of our supporters.

Stadium Access

Firstly, it acts as an access to the Britannia Stadium at the turnstiles on a matchday. All home Barclays Premier League games have already been loaded onto Season Membership cards and any further home cup games, should we have any, can be easily loaded onto the card automatically no matter how you choose to purchase them.

In doing so, you won’t have to collect a ticket prior to the match, or rely on the post anymore!

Loyalty Points

Secondly, the card enables you to accumulate TeamCard points this coming season, which will help you to reduce the cost of supporting your Club. Points are acquired by purchasing merchandise in the Club Stores as well as on the website.

There are no limits to what savings can be made - you can redeem them at any time or opt to save them up through the season for bigger discounts!

Purchasing items in the Stoke City Club Stores will earn you 5 points for each full £1 spent (for example, £10 spent earns 50 points), which means that the Club matches the level of discount members have received during the 2012/13 season. Platinum members will receive 8 points per full £1 spent whilst Platinum Plus & Potters Foundation members will receive 10 points per full £1 spent.

There are also hundreds of other retail partners to shop online with, and gain points from, through the dedicated website. These include the likes of, eBay UK, Debenhams and John Lewis.

To enable a smooth transition to the new TeamCard points scheme, 2012/13 membership discounts on purchases in the Club Stores and online will be extended up until midnight on Friday 16th August, where thereafter the new points system will operate solely.


Further information will be mailed out to Season Ticket holders with cards when they arrive through the post.

TeamCard points can then be earned immediately at Club Stores on producing your new Season Card at the point of sale.

An FAQs list is available to read HERE.


Both Silver members and non-members will also be also be able to take advantage of the TeamCard points scheme through Club Cards of their own and further details on how they can do this will be announced soon.

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